
Results Focus
It becomes clear which goal, which audience and which measurement setup social benefit is tied to.

Reporting Setup
Roles, communication limits, rights fulfilment and the reporting calendar are defined from the start.
CIVIL SOCIETY / FOUNDATION PROGRAMMES
Social impact becomes sustainable corporate value when it is structured correctly.
Impact Measurement
Rights package
Reporting
Corporate partnership strengthens when programme purpose and the measurement setup are clear
In civil-society and foundation programmes, corporate participation is not only a support relationship. The partnership strengthens when programme purpose, rights, visibility limits, impact indicators and reporting are defined together.
A partnership is strengthened by a clear setup, not by goodwill alone.
Civil society and foundation programmes
Social benefit,
becomes measurable through partnership management.
Foundations, associations and social-impact programmes carry a strong purpose. But if the rights package, visibility limits, reporting and measurement the brand expects are not clear, the partnership will not last.

A partnership is strengthened by a clear setup, not by goodwill alone.
Impact and trust focus

Decision areas in NGO and foundation programmes


Practice areas
Civil society and foundation programmes
In NGO and foundation partnerships, the core issue is to set purpose, rights package, impact and reporting clearly.
Purpose Clarity
Which social goal, which audience and which corporate contribution the programme is tied to should be clear.
Rights and benefits
The supporting institution’s rights, communication spaces and limits are defined from the start.
Impact Measurement
Reporting quality improves when output, result and impact indicators are separated.
Stakeholder Order
When roles on the NGO, foundation, brand, public and society side are clear, the partnership proceeds more soundly.
Programme setup
The sponsorship, rights, visibility, impact and reporting of an NGO or foundation programme are treated together.







